
Content design isn't necessarily part of an aspiring web developer's immediate learning plan, but getting a sense for other disciplines in your industry will make you a more well-rounded developer. And since you should be learning UX design anyway, it's good to know this stuff. For the purposes of this post, content refers primarily to copy, not other content elements like images or icons.
UX design has been overly deconstructed to its basic parts; wireframes, mind maps, and user stories. The role of content in UX design has been lost, left to the last item on the todo list before a website ships. Content managers have been relegated to mere copywriters, pumping out words like widgets in a factory. It's no wonder business writing sucks.